CENTURY 21 Judge Fite Company is pleased to name Kristal Amador as chief marketing officer. Amador’s previous title was director of marketing for the company.

Amador began working with CENTURY 21 Judge Fite Company in July of 2016. Her role as consists of providing the marketing tools, systems and solutions for the brokerage and the core businesses of Designated Title, Judge Fite Property Management, Judge Fite Insurance, the Connections Network and Judge Fite Charitable Foundation.

“At this year’s strategic planning with our leadership team, it was clear that Kristal has a vision for marketing and for growing our business for the real estate professionals and core services,” said Jim Fite, president and chief executive officer of CENTURY 21 Judge Fite Company. “Her ability to build upon our mission was evident and this new role will allow her to lead the marketing efforts, which is an important part of our future.”

Amador looks forward to the future of the marketing department and how marketing will continue to make an impact to the company’s growth. In 2019, the marketing department will be revealing a new company website along with new templates and marketing support to enhance the real estate business as well as provide the core services additional marketing support.

“I was excited to hear about the role offered by Jim, but more importantly, the value that the leadership team has for marketing and belief in what can be done to grow the company,” Amador said. “I have a team of very talented and creative professionals to make it happen every day, and you can expect even greater things to come.”

The marketing department consists of Marketing Manager Rylie Durham, Creative Director Olga Romanova, Marketing Coordinator Emilie Fogleman and Digital Marketing Specialist Grace Evanich.

“After more than 25 years in marketing, it’s exciting to be a part of a company that wants to be the best, has a passion for growth and understands that marketing can help them reach new goals,” Amador said.

Amador received a bachelor’s degree in mass communications from Midwestern State University in her hometown of Wichita Falls, TX. Her past experience in marketing includes professional roles in the tourism/economic industry, higher education and a private school. She and her husband, Armando, have three girls who keep them busy attending activities, soccer and volleyball games.